NEW YORK, February 7, 2022 /PRNewswire/ — Gaucho Group Holdings, Inc.. (NASDAQ:VINO), a company that includes a growing collection of e-commerce platforms with a focus on fine wines, luxury real estate and leather goods, ready-to-wear, accessories and home decor (the “Company” or “Gaucho Holdings”), welcomes a new design director Lautaro Garcia de la Pena. An exciting addition to the team of young Argentinian design talent, including Carmen Vils and Guido Spangenbergde la Peña will play a key role in leading Gaucho’s creative team and is the lead designer behind Gaucho’s first jewelry collection, which is set to launch later this year.

De la Peña will lead the helm during Gaucho– Buenos Aires‘ F/W 2022 collection show at New York Fashion Week, produced by Track 7to hold the Friday February 11 at the Sony room.

“I believe good design is the art of mixing small things to create a nuanced whole,” says the 29-year-old, Buenos Aires-born multi-hyphen, who earned a degree in architecture from Bellas Artes and counts electronic music producer, model and jewelry designer among her many talents. De la Peña divides his time between Barcelona, Miamiand New York.

“We are very happy to welcome Lautaro to the Gaucho team. His positive attitude and creative spirit are genuine elements of the ‘Gaucho DNA’,” said Scott MathisFounder and Chairman of Gaucho Group Holdings, Inc. “Lautaro’s artistic vision and style fit perfectly with Gaucho – Buenos Aires. We look forward to great things from our team of Lautaro, Carmen and Guido, who each bring a distinct perspective and a huge amount of vision and talent.”

About Gaucho — Buenos Aires

Gaucho- Buenos Aires is a fashion brand inspired by a modern interpretation of the inimitable spirit of the gaucho – the Argentinian wanderer and adventurer who embraced life with boldness and confidence. Gaucho – Buenos Aires leather goods, accessories, ready-to-wear and home decor are made for dynamic global citizens, those who live authentically and freely and explore the modern world with passion and curiosity. Our styles are made to last, with timeless essentials and an unparalleled dedication to quality. Each handcrafted piece combines the heritage of Argentina — with its artisanal know-how passed down from generation to generation and the best local materials — with a modern and cosmopolitan style designed to adapt to its life. The result is unique, unforgettable and authentically individual pieces — Buenos Aires’ best designer label. Gaucho- Buenos Aires is part of Gaucho Group Holdings, Inc. (, which creates luxury experiences, properties and products that celebrate Argentina’s dynamic and distinctive lifestyle.

To find out more, visit For press inquiries, please contact Marisa Ritts at TARA, Ink. : [email protected]


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SOURCE Gaucho Group Holdings

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